Effective Peer-to-Peer Texting Campaigns
What makes an effective peer-to-peer texting campaign? You probably already know what P2P Text Alerts are, who uses text alerts, how peer-to-peer texting works, and the difference between SMS and MMS. If not, click this link for the answers and to see...
STIR/SHAKEN is here… are you FCC compliant?
Implementing STIR/SHAKEN telecoms protocols has been a long time coming. The FCC has been working with Voice Service Providers and Mobile/Landline Phone Carriers to develop and implement STIR/SHAKEN for years. Is your phone outreach compliant with the new...
How MMS Text is Making SMS Text Obsolete
In January of 2020 we wrote in this space about the difference between texting with SMS (Short Message Sequence) versus MMS (Multimedia Messaging Service). Since that time, SMS has been virtually relegated to the texting bargain bin. Starting with the obvious, MMS has...